WE Read. YOU learn.

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How books changed my life ...

Colab Augustin.jpg

by Agustin Cisneros

Co-founder of Hustle Outlet

When I was starting my entrepreneurial journey I had trouble connecting with like-minded people. I really wanted to start my own business one day, but whenever I told my parents or friends, they just told me “I don't get it”,  or they just thought it was a bad idea and I was wasting my time.


It didn't take long before I felt completely discouraged to pursue my passion to build a business, so I stopped...

The worst part was that I didn't even know where to start. I was lost, disappointed & somewhat annoyed… 

One day, I decided to buy my first business book, Rework by Jason Fried & David Heinemeier.

Until that point in my life, I had never read an entire book from start to finish, I was 17 years old.


To my surprise, I finished the book in 2 weeks. I felt a big sense of hope for my entrepreneurial journey once again. I decided to keep reading business books and I began understanding new ideas and concepts. I felt more confident about the idea of entrepreneurship as a career. I was never encouraged to take risks but I always wanted to undertake an adventure. 

Those books showed me that there are other people creating businesses and following they re passion to build something out of nothing. 


Those books changed my life and encourage me to pursue something that I felt was truly meaningful.

I learned that books can have an incredible influence on you and they are able to get you through times where you feel lost. The authors of the books can act as mentors and give you some kind of guidance, especially when no one else is willing to do that for you. 

Below are some notes I took from the book Rework that thought me about entrepreneurship.

Idea # 1 - Ignored the real world

  • “That would never work in the real world.” You hear it all the time when you tell people about a fresh idea. This real-world sounds like an awfully depressing place to live. It’s a place where new ideas, unfamiliar approaches, and foreign concepts always lose. The only things that win are what people already know and do, even if those things are flawed and inefficient. They assume society isn’t ready for or capable of change. Even worst, they want to drag others down into their tomb. If you’re hopeful and ambitious, they’ll say you’re wasting your time. 

  • Don’t believe them. That world may be real for them, but it doesn’t mean you have to live in it. The real world isn’t a place, its an excuse. Its a justification for not trying. It has nothing to do with you.

Idea # 2 - Learning from mistakes is overrated


  • People's advice “fail early and fail often.” With so much failure in the air, you can’t help but breathe it in. Don’t inhale. Don’t get fooled by the stats. Other people's failures are just that: other people's failures

  • If other people can’t market their product, it has nothing to do with you. If other people can’t build a team, it has nothing to do with you. If other people can’t price their service properly … well, you get it. 

Idea # 3 - What do you really learn from mistakes?


  • You might learn what not to do again, but how valuable is that? You still don’t know what you should do next.

  • In contrast, when you succeed, you know what worked– and you can do it again. And the next time, you’ll probably do it even better. Success is the experience that actually counts.  

I realized that at the end of the day, all you are looking for is “great ideas,'' that's why I created “Menor Tips”, simple notes from best business books with the main ideas delivered to your inbox every 2 weeks.


From the Lean Startup methodology to biographies of the most successful entrepreneurs of our time, to top recommended books for building a successful business.


Some of the books contain very practical exercises, which I included along with quotes and action steps. The exercises range from how to create morning routines, meditate, learn to network, sleep better or be more productive.


These summaries have helped me through my entrepreneurial journey and I am excited to share them with you. I hope they become another tool for you to pursue your entrepreneurial journey. 


You can get access to the bi-weekly summaries on the box below!


Every two weeks we send simple book notes highlighting the key takeaways from the top business books recommended for aspiring entrepreneurs.

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